A friend of mine asked a question that has stuck in my head recently: What about your service makes it uniquely qualified to solve your client’s problems? In the past when I was exclusively focused on Redmine, I had an easy answer to this question. But since leaving that niche I’ve struggled to find a …
Issue #16 – January 30th, 2015
Happy Friday. This week I (re)learned a business lesson: when things aren’t going the way you expected, ask for help. A second set of eyes, another brain, and some outside perspective can do wonders for a problem you’re stuck on. – – – – – – – – The Best Networking "Hack" I’ve Ever Used …
Where to find your ideal client
Humans are social creatures. For thousands of years we’ve formed groups. Sometimes to survive. Sometimes to work better together. Sometimes to have more fun. Your marketing should take that into account. That’s why we spent so long describing your ideal client. With a crystal-clear picture of who they are, what they do, and what they …
Issue #15 – January 23rd, 2015
Two quick notes for this week. First, if you know a blog, website, or resource that provides great, on-topic articles about freelancing and consulting, let me know. (Click reply) Second, I’ve created a resource full of resources for you (how meta!). It’s called the Best of Freelance Chi and it includes the top links from …
Filter out bad clients before you work with them
I hope you have listened to the audio interview with Michael Port by now from The Freelancer’s Show, it’s really useful. If so, you’re going to know what the Red Velvet Rope policy means. The Red Velvet Rope Policy is a policy you use to determine if someone is your ideal client or not. It …